This is the 2nd edition of this practical guide to establishing a profitable online business. It includes business ideas, case studies, suggestions for creating a visible web presence, tips for gaining and maintaining customers, and everything else you need to know to set-up and run a successful online venture. Anyone looking to generate some extra income through their computer will benefit from this guide. Only basic computer and internet skills are needed for this guide. It provides an advice for established businesses looking to fully harness the power of the internet.